Unfortunately, in GA4, we don't have equivalent of data filtering for referrals like com.google.android and mapping it in the organic like we had in Universal Analytics. Since we don't have the option to map it to an organic source, we can filter out data while creating GA4's explore reports.
Share:
Data that Moves Your Business
Stay ahead with expert insights on marketing analysis, data-driven strategies, and industry trends.
Revenue Growth Analyst
Data Unification Specialist,
previously at a leading
Ecommerce Giant
Discover our latest success stories
and see how innovative strategies
drive measurable results.
Gain clear insights into what’s
driving conversions and optimize
your marketing spend with ease.
Businesses that leverage automated marketing
attribution see a 20-30% improvement in ad
spend efficiency.
We are a digital analytics consultancy that helps businesses turn customer and marketing data into clear, actionable insights. We empower teams to optimize performance, make smarter decisions, and drive measurable growth.
