Master Your Metrics with Expert Measurement Tracking
Make Informed Decisions, Optimize Your Strategies, and Drive Business Growth with Comprehensive and Actionable Data Insights
400+ eCommerce and SaaS brands are making better, data-driven actions thanks to MarketLytics
Why setup Measurement Tracking​?
Informed Decision-Making
Harness the power of accurate and timely data to make strategic choices that drive growth and improve the effectiveness of your campaigns.
Optimize Resource Allocation
Identify high-performing channels and tactics, enabling you to allocate your budget and efforts more efficiently for maximum impact.
Continual Improvement
Leverage measurement tracking insights to identify areas for improvement, make iterative enhancements, and consistently evolve your strategies for better results.
Customized Tracking Solutions
Receive tailored tracking implementations that align with your unique business goals, KPIs, and industry-specific requirements.
Advanced Analytics and Reporting
Benefit from in-depth data analysis and clear, actionable insights presented through user-friendly reports and visualizations.
Cross-Channel Tracking Integration
Monitor the performance of all your marketing channels in one place, enabling a holistic view of your campaigns and their effectiveness.
Dedicated Measurement Experts
Collaborate with our experienced team of analytics specialists, committed to helping you unlock the full potential of your data.
Privacy and Data Security
Trust that your data is handled with the utmost care, adhering to the highest industry standards for data privacy and security.
See what our partners are saying
“Understanding customer journey and being able to map it is one of the greatest insights we’ve got from MarketLytics.”
Luke Harrison
Director of Digital Marketing,
Marketing, HVMN
Marketing, HVMN
“Marketlytics built us a lot of custom metrics that we otherwise were not able to find.”
Cherie McCabe
eCommerce Manager
Kindred Bravely
Kindred Bravely
“What I like about Marketlytics is that their plan is specific for us and not generic.”
Sujan Patel
CEO
Mailshake
Mailshake
“Hussain (from Marketlytics) has worked with our agency for several years and is an expert in the field of analytics and conversion tracking. MarketLytics has helped with very complex issues innumerable times and we are so glad to have them available to support us “
Sarah Edwards
Chief Operating Officer
OMG Commerce
OMG Commerce
"I am confident that we have the right partner for BigQuery, Google Data Studio and Business Intelligence in general."
Simcha Kackley
Founder & CEO
Swivel
Swivel
More from us on Measurement Tracking
How to Create a Measurement Plan for Your Product
Learn how to create a measurement plan for your product that will help you measure your marketing efforts and gain business objectives.
Setting up Enhanced Ecommerce Tracking in WooCommerce via Tag Manager
Learn to setup enhanced ecommerce tracking in woocommerce via Google Tag Manager and get your free ecommerce datastudio template.
How to Add Google Analytics to Shopify in Two Minutes
An in-depth and detailed guide on adding Google Analytics to Shopify and helpful resources to get started with Shopify analytics tracking.
FAQ's
Our measurement tracking services are suitable for businesses of all sizes and industries, as accurate data and insights are essential for making informed decisions and driving growth across all sectors.
We work with a variety of analytics platforms and tools, such as Google Analytics, Adobe Analytics, Mixpanel, and more, to ensure the best fit for your specific needs and requirements.
We prioritize data privacy and security by adhering to industry best practices and maintaining compliance with relevant data protection regulations. Our team is committed to handling your data with the utmost care and confidentiality.
We can help track a wide range of metrics and KPIs, including website traffic, user behavior, conversion rates, ROI, customer acquisition costs, and more, depending on your specific business goals and objectives.
Yes, our team has experience in setting up measurement tracking for both websites and mobile apps, ensuring a comprehensive understanding of your user engagement and performance across all platforms.
