you might face with google analytics temporary errors which either doesn’t allow login or taking too long loading reports. Below I have discussed a solution for a common google analytics error.
Google analytics login error
Sometimes a temporary error occurs and troubles to log into the analytics account. You can do the below things to fix this
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Try using different browser
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Try logging in from mobile app to verify if it is working
Clear Cache & cookies
Google analytics uses cookies to store the user information so this can also cause the errors.
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Clear cache & cookies and try logging in
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Restart your machine
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Disconnect your internet for a while
Verify your google account
If you have not verified your google account, follow the instructions to verify and try logging in
https://support.google.com/accounts/answer/63950?hl=en
Browser Extension may cause this issue
Use google chrome for logging into analytics account and make sure to remove any extensions that have conflicts with analytics(adblock, ublock etc).
General solutions
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Try using a proxy to verify if this is not related to IP issue.
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Use the url https://analytics.google.com/analytics/web/
Google analytics login error is not a permanent error so nothing to worry about and if nothing works for you, ask from the google analytics support team.