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How to exclude returning visitors when calculating bounce rate?

You can’t modify how bounce rate is calculated but filtering out data can do the right trick for you and show you the required data. Below are some of the ways which can help you see data for new visitors only:

You can  exclude returning visitors by:

- set up filters within the built-in reports

- create explore reports

- setup segments

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Omair

Revenue Growth Analyst
Data Unification Specialist, previously at a leading Ecommerce Giant

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