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Actionable Data Analytics Insights

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13 Dec
Auto Archive ZOOM Meetings on YouTube

Here we go!! Zoom, as everyone knows, provides excellent remote conferencing services using cloud computing but there are some limitations to it. For Zoom users, it is kind of trou

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13 Dec
Introducing Word Clouds in Google Data Studio

Introduction Displaying information containing text data has always been a challenge, but that can be beaten by word clouds – a favorite to visualize textual data for years a

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13 Dec
My First Encounter With Analytics

When I graduated, I never really thought I would become one of those super cool dudettes behind a jazzy silver mac, playing around with data, but, well what can I say?  Life h

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13 Dec
We’re looking for a Brand & Marketing Specialist

MarketLytics is Google’s Analytics Certified Partner that has helped 400+ companies collect accurate analytics & put their data to use. With a team of 20 people and growi

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12 Dec
Access Tool by ML – Getting Access to Analytics & Marketing Platforms as easy as 123

Let’s just say it.  Digital Analytics Agencies get tired of waiting to receive proper access for their different platforms from the clients. Day in and day out, awesome look

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12 Jun
We’re Looking for an Analytics Implementation Specialist!

Hi! We’re looking for someone awesome to join us at MarketLytics as an Analytics. Implementation Specialist.Here’s everything you need

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11 Jun
Tracking Banner Impressions with Element Visibility

This article is an easy to follow, step by step walkthrough for tracking banner impressions using element visibility.

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7 May
We’re Welcoming Interns!

Our internship program is a 2.5 month-long, intensive training opportunity. We make sure that our interns are fully embedded in teams and

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29 Apr
Using topic modeling techniques to segment customers

Umair Rafique walks us through a creative way of using topic modelling to detect common preferences among customers to optimize re-marketi

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