How to View Adwords Conversions in Google Data Studio?

How to View Adwords Conversions in Google Data Studio?

Let's start

If you have created an adwords report in Google Data Studio, you might notice that it doesn’t display conversions. You can’t import conversions separately or create a calculated field. In this article, I will show you an alternate way to display Adwords conversions in Data Studio.

Step 1: select the metric as all conversions

 all conversions

Step 2: open conversions in your Adwords account and check the conversion category and conversion source of the conversion.

 adwords conversions

Step 3: following step 1, create a filter in data studio. Enter the conversion source as ‘Website’ and conversion category as ‘Lead’ as displayed in the image below.

 add filter

Step 4: hide the metric name from styles and add the conversion name manually.

 select all conversions

This was a very simple tip to display Adwords conversions in data studio. You can also read our Google Data Studio tutorial.

Are you looking for a top-notch Data Analytics team to enhance your business’s data-driven decision making? Reach out here or learn why hiring a customer analytics consultant is important for your business? If you want to know more about us, click here.

Share now

We are a customer-analytics consultancy that transforms messy data into actionable insights that will help you grow your company and make better data-backed decisions.

We're trusted by the best
Need something done?