How to find the user flow in Google Analytics?

Let's start

There are many ways to see the user path in google analytics and some of them are discussed below

1. Navigation Summary

You can use navigation summary to see the entrances, exits, previous page and the next page. For seeing the navigation summary navigate to Behavior >> Site Content >> All pages and select navigation summary as shown in below image.

2. Create a destination goal for the specific page and see reverse goal path report. Read this article to understand and how to use reverse goal path https://www.lunametrics.com/blog/2013/05/22/reverse-goal-path-underappreciated-google-analytics-report/

3. User flow reports also give you a solid information about the channels that bring traffic to your site. You can user flow by navigating to Behavior >> User Flow in your reporting tab.

See the original question: https://www.en.advertisercommunity.com/t5/Code-Implementation/Clickstreams-in-Google-Analytics/m-p/604276#M4632

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