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How to set up a ‘Returning Users’ Segment in GA4
Integrating the ‘Returning Users’ Segment into Looker Studio: In essence, while GA4 may initially seem intricate compared to GA UA, with a bit of guidance and explorati
Why is a Major Portion of Site Traffic Unassigned or Not Recorded in GA4?
How Can You Rectify Unassigned or Unrecorded Traffic Issues? In summary, consistent monitoring and periodic audits of your GA4 setup can drastically minimize unassigned or unrecord
Why Do Some Pages Display More Sessions Than Views in GA4?
When reviewing GA4 data in Looker Studio, it’s crucial to understand the distinction between sessions and views: How Can You Address This Discrepancy? In conclusion, understa
Set up auto tagging for Google Ads with Google Analytics
You probably already know what a UTM tag is, but let me still write it down. A UTM tag is a simple parameter that you can add to a URL in order to track a source, medium, and campa
How to regain access to your Google Analytics Account
If you are unable to log in to your Google Analytics account, one of these could be the issue you’re looking at. You don’t know if you’re using the right email address: Follo
How to Change the Domain Name of Your Google Analytics Property and Submit it to Search Console
If you have just redesigned your website and would like to move from .co.uk to .com For Instance: https://abc.co.uk to https://abc.com First, make sure you have all the prope